Measuring the User Experience: Collecting, Analyzing, and Presenting Usability Metrics by Thomas Tullis, William Albert

Measuring the User Experience: Collecting, Analyzing, and Presenting Usability Metrics



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Measuring the User Experience: Collecting, Analyzing, and Presenting Usability Metrics Thomas Tullis, William Albert ebook
ISBN: 0123735580, 9780123735584
Publisher: Morgan Kaufmann
Format: pdf
Page: 318


He recently coauthored (with Tom Tullis) the first ever book on usability metrics, Measuring the User Experience: Collecting, Analyzing, and Presenting Usability Metrics , published by Elsevier/Morgan Kauffman in 2008. Measuring the User Experience: Collecting, Analyzing, and Presenting Usability Metrics. Measuring the User Experience: Collecting, Analyzing, and Presenting Usability Metrics, Thomas Tullis, William Albert. The crux of the presentation was not being afraid of setting objectives, having metrics to measure them and most of all, learning from the users. (2008) Measuring the User Experience: Collecting, Analyzing, and Presenting Usability Metrics. Https://dev.twitter.com/blog/bootstrap-twitter [26 November 2012]. Tullis, Thomas, and William Albert. Www.measuringusability.com/ sus.php [18 October 2012]. Effectively measuring the usability of any product requires choosing the right metric, applying it, and effectively using the information it reveals. Tullis and Albert's book sets out to cover the whole process of doing a usability study, from planning and collecting data all the way through to analysing and presenting it. Measuring the user experience: Collecting, analyzing, and presenting usability metrics. With the huge competitive advantage well designed technology products give to universities and colleges, an understanding of usability and user experience is key to their success. This book also has a few effective case studies on the value of usability testing: * Tullis, T., & Albert, B. Journal of Usability Studies 2 (3) (May): 112-132. This presentation focused on building Facebook Communities. The next step up is to use some statistics, perhaps any statistics, in our user experience work.

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